Have a look at their "Affiliate Scheme"
- a fast Google will take you to pages and pages of their "Affiliate Resources" where scripts are provided for Affiliates to post on their social media and send to their friends and family.
Here's the opening of one of the scripts:

"Hi [Recipient’s Name]

If you don’t know, Simon Coulson is a good friend of mine. He’s a very approachable and down to earth sort of guy

He’s also made £20 Million+ from his 5 different online businesses..."

Any business that resorts to encouraging people to lie in order to sell their products, is a business to be avoided.

Don't be fooled by the "CPD accredited" labels - any bugger can get a course CPD accredited these days. It costs pennies.

Massively overpriced courses which prey on the vulnerable. Avoid. Avoid. Avoid.

EDIT: In response to the reply, questioning the morality of a company asking affiliates to claim they know the owner personally (when anyone can sign up as an affiliate, its a prominent part of the WebPage) does not make someone an "Internet troll".

Boasting about making millions from the Internet - whilst flogging online courses at £2k is also not an attestation, nor necessarily something to be proud of.