Even though we are already married, I was quite anxious about this journey. I basically wanted to upgrade my ring to a bigger and more stylish one. After getting in touch with various places, includin... Toon meer
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5 star service again from Francesco we returned back to him for our wedding bands and he really couldn’t do enough for us. His work is exceptional and customer service is spot on thanks again mate
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I honestly can’t recommend Francesco and the team enough. They went above and beyond from start to finish to make sure I got the right ring, with the alterations and finishing completed to an ex... Toon meer
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Fiancee was extremely happy with her bespoke ring, putting together the stones and design, more than was asked. Francesco was patient - as we changed our minds on diamond styles a few times, and was... Toon meer
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Bedrijfsgegevens
Geschreven door het bedrijf
Primo Diamonds specialises in bespoke engagement rings and personalised diamond guidance. Clients work directly with an independent diamond specialist to explore lab-grown and natural diamonds, understand certification, and design custom pieces. The focus is on clear explanations, transparent pricing, and a relaxed, no-pressure experience throughout the process.
Contactgegevens
The Record Hall, EC1N 7RJ, London, Verenigd Koninkrijk
- 020 7050 1165
- info@primodiamonds.co.uk
- primodiamonds.co.uk
4,9
Uitstekend
125 reviews
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Very helpful in finding the perfect…
Very helpful in finding the perfect ring , great service & friendly
14 juli 2023
Antwoord van Primo Diamonds
Thank you, Adam. I really appreciate your feedback. I’m glad the service felt friendly and that I could help you find the right ring. Thank you for choosing Primo Diamonds.
Francesco was very friendly and…
Francesco was very friendly and knowledgeable about his products.
He spent a good amount of time talking through our options and helped select something that my Fiancee loves.
18 maart 2023
Antwoord van Primo Diamonds
Thank you, Dave. I really appreciate your feedback. I’m glad taking the time to talk through the options helped you feel confident in the final choice, and it’s great to hear your fiancée loves the ring. Thank you for choosing Primo Diamonds.
Experience was amazing
Experience was amazing, this is the first time I’ve done anything like it and they made it so easy for me by explaining all the little details that go into something like that. Very helpful and friendly people. I have a amazing ring 💍 thank you
25 juli 2023
Antwoord van Primo Diamonds
Thank you, Daniel. I really appreciate you sharing your experience. I’m glad the explanations helped make everything feel easy and clear, especially for a first-time purchase, and it’s great to hear you’re happy with the final ring. Thank you for choosing Primo Diamonds.
The best way to the perfect ring…
Francesco was brilliant from start to finish.
I rocked up in Hatton Garden with little to no idea about what I was doing! Within a short space of time and with the help of some (subtly) obtained advice from my partner, I had the perfect ring.
Quick to respond to any queries and flexible to requests, the re-sizing process was easy.
I would highly recommend Francesco and Primo Diamonds to anyone looking for the perfect engagement ring!
We look forward to wedding ring shopping with them!
2 juni 2023
Antwoord van Primo Diamonds
Thank you, Josh. I really appreciate you taking the time to share your experience. I’m glad the process felt clear and supportive from the start, even when you were coming in with little experience, and that the flexibility and resizing made everything straightforward. It’s great to hear you were happy with the final ring. Thank you for the recommendation and for choosing Primo Diamonds.
Francesco was great!
Francesco was great throughout the whole process. He made sure the service was tailored to me and my Fiancé’s personal preference and helped me pick the perfect ring. Can’t fault the service in any way. Thank you Francesco!
14 april 2023
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Jacob. I really appreciate your kind words. I’m glad the service felt tailored to you and your fiancée’s preferences and that I could help you find the right ring. It means a lot to hear you were happy with the whole experience. Thank you again for choosing Primo Diamonds.
Exceptional
Exceptional! First class service and so much support getting the ring resized to make it a perfect fit. Highly recommend
15 juli 2023
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, James. I really appreciate your feedback. I’m glad the resizing support helped get everything fitting perfectly, and thank you for the recommendation and for choosing Primo Diamonds.
First class service
First class service. Choosing a ring can be a daunting experience but Primo explained everything clearly to me, worked with me according to my budget and made the design process enjoyable.
The finished article was perfect and my new fiancé was ecstatic when she saw her engagement ring for the first time and has been obsessed with it ever since. Highly recommended.
7 maart 2023
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, James. I really appreciate you taking the time to share your experience. I’m glad the guidance and design process helped make everything feel clear and enjoyable, and that we were able to work within your budget. It’s great to hear your fiancée was so happy with the ring. Thank you for the recommendation and for choosing Primo Diamonds.
Fantastic Service
Fantastic Service, and beautiful ring which my fiancée absolutely loves. Francesco made the process easy and can't fault anything from the whole process.
21 april 2023
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, William. I really appreciate your kind words. I’m glad the process felt easy from start to finish and that your fiancée loves the ring. Thank you for choosing Primo Diamonds.
What a great company !
Wow where do I start, Francesco from Primo Diamonds has been so helpful in me choosing the right ring for my Fiancé. He took time and effort to explain everything to me and the different types and sizes of diamonds being completely transparent in all questions asked to him and not trying to push anything on me !
The ring came out exactly how I wanted it and my Fiancé is in love with the ring! It made an already special memory even more special !
Would recommend anyone who is looking for an excellent and professional service to head to Primo Diamonds 💎 We certainly will be back next year to get our wedding bands with them!
Thank you Primo Diamonds !
23 juni 2023
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Alfie. I really appreciate you taking the time to share such thoughtful feedback. I’m glad the explanations and transparency helped you feel confident throughout the process and that the final ring turned out exactly as you hoped. Hearing that it made such a special moment even more meaningful means a lot. Thank you for the recommendation and for choosing Primo Diamonds.
My experience with Francesco from Primo…
My experience with Francesco from Primo Diamonds was 10/10 from start to finish.
Francesco took the time to explain each diamond and the different levels of clarity, colour, cut and carat weight in full detail to myself who was a novice.
Francesco also provided details of the certification etc which was a main requirement I had for buying a diamond engagement ring.
I also had a ring style in mind and together we were able to agree on a bespoke ring design.
Throughout the entire process Francesco provide regular updates on the ring being made so I always felt assured I was in good hands.
In the end my fiancée and I are so happy to have chosen Primo Diamonds and Francesco to provide the engagement ring for our wedding.
Given the experience I will definitely recommend Primo Diamonds and will also be going back to purchase our wedding bands from them.
20 april 2023
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Guy. I really appreciate you taking the time to share such detailed feedback. I’m glad the explanations around diamond quality and certification helped you feel confident throughout the process, especially when starting out, and that working together on the bespoke design made everything come together just right. Keeping you updated along the way is always important, so it’s great to hear that reassurance came through. I’m delighted you’re both so happy with the ring, and thank you for the recommendation and for choosing Primo Diamonds.
An amazing experience from start to finish
Had an amazing experience with Primo diamonds and Francesco.
He was patient and understanding and delivered a quality product.
3 april 2023
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Arron. I really appreciate your feedback. I’m glad the process felt supportive and that you were happy with the quality of the final piece. Thank you for choosing Primo Diamonds.
Worth it!
Fran helps your dream ideas come true and makes them as elegant as he can!
Never been so happy !
26 april 2023
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Harvey. I really appreciate your kind words. I’m glad I could help bring your ideas to life and that you were so happy with the final result.
Primo Diamonds are great!
Francesco at Primo Diamonds is great! He guided me from start to finish and the final product was more than I could ask for. He worked with a very tight deadline, and delivered a beautiful diamond ring, just as we had discussed in the initial meetings. This ring made both mine and my fiancee's holiday very special.
I recommend Primo Diamonds!
15 mei 2023
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you Velizar. I really appreciate you sharing your experience. I’m glad the guidance and tight turnaround helped everything come together as planned, and it’s great to hear the ring made such a special moment for you both. Thank you for choosing Primo Diamonds.
Francesco at Primo is a Hero
Francesco at Primo Diamonds managed to sort me out with a customised diamond engagement ring in a really tight time frame before I went away on holiday. Fantastic service, beautiful ring and a pretty unbeatable price! A free ring resizing was also included which was very much appreciated.
27 april 2023
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Craig. I really appreciate you sharing your experience. I’m glad we could get everything ready within a tight timeframe and that you were happy with the ring, value, and resizing support. Thank you for choosing Primo Diamonds.
The service is bespoke and attentive
The service is bespoke and attentive, and the team are always available to answer questions and clarify everything. Francesco was super professional and clear, and even went out of his way to deliver on resizing given short timeframes. Amazing service and products!
21 januari 2023
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Ollie. I really appreciate your feedback. I’m glad the bespoke approach, clear guidance, and support around the resizing helped everything come together smoothly. Thank you for choosing Primo Diamonds.
I was looking for a bespoke Teal…
I was looking for a bespoke Teal Sapphire trilogy ring for my partner and I was really impressed with the options provided to me by FRANCESCO my jewler. He provided great insight into the process and delivered me an excellent service. He even contacted me on his own time to ensure I was happy with the process. I could not recommend PRIMO highly enough.
28 december 2022
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Ryan. I really appreciate you sharing your experience. I’m glad the options and guidance helped make the process clear and that everything came together smoothly. Thank you for the recommendation and for choosing Primo Diamonds.
Excellent Jeweller
I often forget that Francesco and I have only met a handful of times because it feels like we have been friends for years.
The service given at Primo is outstanding. Utterly professional and made to feel very comfortable from the beginning which is often something you don’t come across.
I will recommend Primo every time and will absolutely be returning in the future. A great experience all round.
5 november 2022
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Callum. I really appreciate you sharing your experience. I’m glad the process felt comfortable and professional from the outset, and it means a lot to hear the service stood out. Thank you for the recommendation and for choosing Primo Diamonds.
Excellent service and high quality product!
My experience with Primo Diamonds was fantastic. Francesco was really helpful, friendly and informative as he guided me through the process of designing the perfect engagement ring for my fiancée. We could not have been happier with the quality of the product we received. When it turned out the ring needed resizing, this was done for no extra cost and with continued excellent service. I would strongly recommend them to anyone designing a bespoke ring.
30 mei 2022
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Tom. I really appreciate you taking the time to share your experience. I’m glad the guidance and resizing support helped make the whole process smooth and that you were happy with the final ring. Thank you for the recommendation and for choosing Primo Diamonds.
Exceptional Service and Products
I highly recommend Primo Diamonds for all your jewellery needs. I had the pleasure of working with Francesco on my engagement ring. From start to finish he showed true professionalism and care. His attention to detail was second to none, he understood my brief and got it so spot on. I am truly grateful to him for bringing my vision to life and making what felt like a daunting process so enjoyable. I am in love with my ring and have had so many beautiful compliments on it.
4 november 2022
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Jianna. I really appreciate you sharing your experience. I’m glad the process felt enjoyable and that bringing your vision to life resulted in a ring you truly love. Thank you for the recommendation and for choosing Primo Diamonds.
Excellent experience
Can’t fault the service provided by Primo. Helped design a ring with specific requirements and manufactured it in a timely fashion which the fiancé loved. Can’t recommend enough!
19 oktober 2022
Review zonder uitnodiging
Antwoord van Primo Diamonds
Thank you, Nick. I really appreciate your feedback. I’m glad the design process and timing worked well and that your fiancée loved the ring. Thank you for the recommendation and for choosing Primo Diamonds.
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