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Lees wat reviewers zeggen

Beoordeeld met 5 van de 5 sterren

I am with Sureholding for well over 10 years. Initially, I've invested in first-growth Bordeaux wines only and mainly kept them in a bonded warehouse. James always strives to come up with secure inves... Toon meer

Bedrijf heeft geantwoord

Beoordeeld met 5 van de 5 sterren

Excellent service and always there when I want some advice. Never made to feel rushed or under pressure. Recently bought and sold some wine. Efficient, prompt and monies transferred back to me with no... Toon meer

Bedrijf heeft geantwoord

Beoordeeld met 1 van de 5 sterren

After many years as a customer, I am now treated like a pariah. Sure Holdings has in the past established several protocols but lately they dont seem to follow them any longer.. such as notification... Toon meer

Bedrijf heeft geantwoord

Beoordeeld met 5 van de 5 sterren

James Pala (owner) personally reached out to me with a phone call to purchase some world class wines for investment purposes. I did my homework (reviewed the company) and spent some one on one time w... Toon meer

Bedrijf heeft geantwoord

Bedrijfsgegevens

  1. Vermogensbeheerdiensten
  2. Wijnopslagbedrijf
  3. Wijngroothandel en -importeur

Geschreven door het bedrijf

Fine & Rare Wine Investment advice. Buy/Sell wine & whisky for investment. Build a portfolio of hard assets with a reputable company. Building portfolios for investors since 1999.


Contactgegevens

3,9

Goed

TrustScore 4 uit 5

50 reviews

5 sterren
4 sterren
3 sterren
2 sterren
1 ster

Heeft nog niet op negatieve reviews gereageerd

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Beoordeeld met 5 van de 5 sterren

Good things about Sure Holdings

Everybody is kind, friendly, and helpful. They treat you professionally and confidently which makes me feel valued by the staff.

17 december 2025
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Antwoord van Sureholdings

Dear Mr Yutzy,
Thank you for your kind review. We appreciate you as our esteemed client.

Beoordeeld met 5 van de 5 sterren

Good communication

Sure has good communication, prompt service and flexible solutions.

5 augustus 2025
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Antwoord van Sureholdings

Thank you so much for your kind words! We’re delighted to hear that you appreciate our communication, prompt service, and flexible solutions. Your feedback motivates us to keep delivering the best experience possible. Looking forward to continuing to serve you!

Beoordeeld met 5 van de 5 sterren

Timely advice

Timely, excellent reviews and recommendations.

28 mei 2023
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Antwoord van Sureholdings

Dear Tony, thank you for your kind comments.

Beoordeeld met 1 van de 5 sterren

Dissapointed..

After many years as a customer, I am now treated like a pariah. Sure Holdings has in the past established several protocols but lately they dont seem to follow them any longer.. such as notification of payments for sales of wines. They used to require customers to fill-in a form to confirm where the funds would be sent but now they simply send the funds w/o even notifying me, the customer. And when I complain about this, I am labeled a trouble maker. The returns for the investments have also been poor but for us only to be told that we don't invest sufficiently on a regular basis. How can any sensible investor continue to pour funds into a portfolio that is not returning a decent profit. Most of the profits are eventually eaten up by the storage fees.
I have also recommended friends to join and they have left basically because of the latter reason. I am also in that process of exiting by selling all my wines.

12 juli 2022
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Antwoord van Sureholdings

We have reviewed your account.
We have responded to every email that you have sent us. you were disappointed because we could not hold onto your funds for your wine sales. Because of anti money laundering restrictions and holding onto clients funds for an unreasonable time frame suggests we are a bank. We do not operate like a bank and do not hold the license to keep funds on behalf of clients like a bank account.
In addition, your claims of making no returns on your portfolio are false. Here is a list of 13 wines in total which you have sold and received funds for. We have not shown the value in $$ of profit for your privacy in public but we have checked and there is good profit on the account after the wines you have sold.
Product Name % Return
Margaux 2002 Half Case -2.81%
Armand de brignac Ace of Spades Champagne Brut Gold NV Cuvee Half Case 4.70%
Perrier Jouet Belle Epoque Blanc De Blancs Champagne 2002 3x75CL BTL 13.91%
Haut Brion 2005 Full Case 23.58%
Hermitage La Chapelle Jaboulet 2010 Half Case 50.51%
Beausejour Duffau Lagarrosse2009 Full Case 20.16%
Leoville Poyferre 2009 Full Case -1.95%
Pichon Longueville Baron 2009 Full Case 8.35%
Latour 1996 Full Case 3.19%
Latour 1996 Full Case 46.44%
Latour 1996 Full Case 13.94%
Latour 2004 Full Case 50.86%
Lafite Rothschild 2004 Full Case 150.43%

Beoordeeld met 3 van de 5 sterren

It will be appreciated if Sureholdings…

It will be appreciated if Sureholdings will send a Statement of Investors Portfolio performance qt least on a quarterly basis as medium to long term investors are not necessarily into "logging in" to check.

11 april 2022
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Antwoord van Sureholdings

Thanks for your suggestion. we will look into this feature in future upgrades of our system.
However giving a low 3 star review is a little unfair and we hope you can revise this because the statements can be viewed online on our website anytime.

Beoordeeld met 1 van de 5 sterren

This would be my first and last…

This would be my first and last purchase with Sureholdings. The journey has been kinda painful to me to endured and finally it ended.

11 september 2021
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Antwoord van Sureholdings

Dear C’aanddy, thank you for your review. I’m sorry you had a painful experience with us.

When you put your Mouton 2005 for sale, we have matched a confirmed buyer for your wines in July. Our company policy is that you get paid after the buyer has collected the wines from the warehouse. This is a policy our company has followed since 2005.

However, due to an exceptionally hot summer, the buyer has decided to delay collection of the wines, as they want to avoid exposing the wines to high temperatures, which could ruin the wines.

I understand you were waiting for your wine sales funds and even when you reached out to me when I was battling Covid pneumonia, I still tried to give you updates and follow up with my warehouse and buyer.

My buyer then gave me the confirmation of the date they would collect the wines from our warehouse in September, and you were paid within 24 hours.

Painful as it is waiting for your wine sales funds, you were paid in full and you also made 9.5% returns from your wines invested with us. I am confident to say that you’re not cheated as you have proclaimed.

Thank you
Kimmy
Sure holdings

Beoordeeld met 5 van de 5 sterren

Honest and sound advice

Honest, very sound advice, advice given wisely with consideration for investor risk. This investment class is not for everyone but Sure Holdings make the process easy and secure.

22 juli 2021
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Antwoord van Sureholdings

Dear Simon, thank you for your honest opinion and sincere comments.

Beoordeeld met 5 van de 5 sterren

Excellent advice and service

Excellent advice and service both with buying, selling and storing wine

21 juli 2021
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Antwoord van Sureholdings

Dear Dennis, thank you for your kind review. We appreciate you as a client and your business means a lot to us.

Beoordeeld met 5 van de 5 sterren

Excellence

Interacting with Sureholdings is a pleasure. They keep you regularly updated on your investments, make suggestions and provide regular, personalised and comprehensive overviews on the current market situation. They are extremely responsive to email queries and very helpful. I have been investing with them for over 10 years. I cannot recommend them highly enough.

25 mei 2021
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Antwoord van Sureholdings

Dear Ken, thank you for your kind review. It means a lot to us. We are pleased to know that we are assisting you in the best way we can.

Beoordeeld met 5 van de 5 sterren

Excellent service and always there to help.

Excellent service and always there when I want some advice. Never made to feel rushed or under pressure. Recently bought and sold some wine. Efficient, prompt and monies transferred back to me with no issues. Highly recommended.

3 mei 2021
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Antwoord van Sureholdings

Dear Anand, thank you for your kind review.
We are very glad to be of assistance to you. We look forward to a long and rewarding business partnership with you as our esteemed client.

Beoordeeld met 5 van de 5 sterren

Happy Client

Over the last 8 years, I have found Sure Holdings Malaysia and its team reliable, trustworthy, responsible and always ready to support.
Needless to say, I have often felt that I lacked the knowledge in this field of investment, however, Kimmy has been a great help and indeed she knows her business and in particular her wine knowledge is amazing.
When I do sell a wine, the funds have been sent on a timely basis to my bank account. I have absolutely NO hesitation to recommend Sure Holdings to anyone out there interested in investing in premium wines.

23 april 2021
Review zonder uitnodiging
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Antwoord van Sureholdings

Dear Alan, we are very grateful for your splendid review. It is a pleasure working with you over the years and we look forward to assisting you further in the future with your long term financial goals.

Beoordeeld met 5 van de 5 sterren

I have been with Sureholding for more than 5 years

I have been with Sureholding for more than 5 years.
I managed to sell some of my wine and have profit on it.
Sureholding can be trusted.

26 februari 2021
Review zonder uitnodiging
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Antwoord van Sureholdings

Dear BJ Khoo, thank you for your kind words. We are pleased to have you as our esteemed client.

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