Allen Ford UK Reviews 375

Great service Romford

I had an appalling experience with Ford today, 27 September 2025, regarding a test drive booking.

On 17 September 2025, I received written confirmation that I was booked for a Ford Transit Connect test drive at 11:00am on 27 September. I arranged my day around this, taking time off work (losing income) and travelling over an hour to the dealership.

When I arrived, I was kept waiting 10 minutes before being told that the salesperson assigned to my appointment was not working today. Since there were three other staff members present, I asked why someone else couldn’t take me for the test drive. After more waiting, I was then told the vehicle I was due to test drive had in fact been sold the day before.

No one contacted me by email, call, or text to let me know there was no vehicle available. This resulted in a complete waste of my morning, my travel time, and a day’s wages.

What shocked me most was the attitude of the team. They were unsympathetic, disinterested, and offered no meaningful apology or attempt to resolve the situation. The salesperson I spoke to did not seem to care at all about my disappointment or my potential business.

I had been seriously considering switching to a Ford, but after this level of disorganisation, lack of communication, and poor customer service, I have completely lost confidence in the brand.

Avoid if you value your time and want to be treated with even a basic level of professionalism.

Riverside Northampton: I spoke to both Keenan and Dave at this dealership and both were extremely knowledgable, helpful and supportive throughout my experience. Although I didn’t end up purchasing a vehicle (through my own reasons) I felt comfortable and valued throughout.

From day 1, I’ve been scammed with my new car.
I ordered a new car last August which when I attended a test drive the sales guy advised the car I took was ‘like for like minus the colour’ of what I ordered.
How he was so wrong! The day I collected the car, I couldn’t work out how to get the features to work, let alone the comfort pack which I ordered and pay for monthly. Turns out, the sales guy was wrong and when he ordered the car, he never included the comfort pack!
According to the sales manger, I had 2 options - either return the car immediately (leaving me and my family without a car) until they order the higher spec (increasing my monthly payments also), or accept a refund of the comfort pack and 2 years free service.
Surprise surprise the store then closed (I wonder why!!) and fast forward to now I was struggling to get hold of the right garage to book in my FOC service. I can confirm this has been resolved (after me sending an email to the CEO!)
However, I have an issue with an inside button that’s already flaking! Apparently having an empty, unused air freshener will do this. I’m allergic to certain chemicals meaning I’ve never used air fresheners (imagine me driving and passing out!!). They are refusing to replace it unless I pay - funny how none of the other buttons have gone!
After raising another complaint apparently I had the choice to return the car from the beginning - I didn’t!
I simply want the button replaced - for free. It wouldn’t have flaked if it wasn’t cheap or faulty and certainly not 8 months down the line!
Never will I purchase another Hyundai!
Please avoid unless you want to be scammed and pay for something you never got.

My car today went in for the yearly service and MOT.
The sevice I received from start to finish was 100%.
I was notified when the driver was on his way to collect my car. Then a call was made to say it arrived there.
A email with a viedo was sent showing me the service being carried out.
A telephone call was made to advising any issuers found with the car. A follow up call was made for payment of the car being picked up £20 compared with other companies a good price.
The staff at Allen Ford had very good customer service care, and were helpfuland friendly with any concerns I had, and explained my concerns easy to me.
A call was made to let me know the car was on the way back to my house.
The car had been cleaned,and all paper work handed over neat and tidy and full details of all that had been checked.
I was just amazed at the service given today.

First of all I was dealing with Allen Ford Coventry. What an exceptional service from the used car team. Tom, Alex and Owen compliment each other and truly strive to do their best for their customer. I had certain criteria due is mobility issues including a scooter. Yes it took some searching to find the car but they didn't give up in the end Alex found exactly what I wanted and needed. A beautiful kuga in red who us now called Ruby. Thank you all for you help .

Visited the Gillingham store( pier Road) looking for a newish Puma. The chap Gary was very pleasant and understanding in finding the right car for us. We took a car for a test drive but it wasn’t ’The one’! I had told him I really wanted a red one, but was unable to find one without going hundreds of miles away. He looked at all the other Ford showrooms whilst we waited. He found a few and let us look and read through in the hope of us finding the car. I found one it was a good few miles away, he said I can get it delivered here in Gillingham and you can come and have a look and take it out for a test drive and see what you think. We purchased the car as soon as we took her yes her, out we knew that was our car. They couldn’t be more helpful and I would totally recommend this Gillingham showroom 💯. ( I’m sure Gary will never forgot us, as we always had a laugh and a joke. Looking for a Ford then visit here you won’t be disappointed. 5*

Had a recall booked on our puma. I listed an additional issue on the booking, and asked for feedback on the front tires. The car is motabilty but it is still our responsibility to keep well maintained. On collecting the car I was just handed the keys. I paused and waited for feedback. I had to ask the service advisor for info on the car my queries on the booking. She didn't answer my question on wether I get a report or not, and the reply on the tyres (a well known tyre company) deals with motabilty tyres which I knew. However I was told when I notice the tyres going bold then take it in. What kind of advice is that. Very poor. This is my second visit and most certainly will not be using Allen ford again with my first also being very poor service.

Ordered a brand new car. It arrived with a damaged bumper. Like a mug, I gave them a chance to fix it even though I did immediately reject it. The car came back with a shoddy respray job, visible ripples in the paint, and additional interior damage. Weeks later, they fixed the interior, then told me “three pairs of eyes” couldn’t see any paintwork issues. Fast forward nearly two months, I go to collect he car again and spot the paint ripple instantly — and finally get a “yeah, it’s there, but it’s so minor you should just take it.”

Meanwhile, because they never correctly completed the paperwork, no payment was taken for over 30 days, the finance fell through, Ford Credit set up a second agreement, and my credit score took a hit.

How about… no?

I got my money back, but what a complete shambles. They lie, they gaslight, and they’re grossly incompetent. This car should’ve been replaced for me properly, and instead they’re now going to have to try try to flog it used — because I’m apparently not allowed to have it that way when I asked. Disgusting. Avoid these people like the plague.

This is the second car I have purchased from Allen Ford in Northampton riverside and again I was so pleased with the whole experience!

My prior contact had referred me to a different sales person called Sid and he was excellent throughout. As soon as we found the car, he handled the rest and within a week I was driving away in a car I’ve wanted since it first came out in 2021. So if you’re thinking of getting a Ford and want piece of mind and an easy process, pop down and just ask for Sid at the front desk!

Thank you to Emma for all your help, even tho we’ve gone in a different direction now you were kind and patient with the application process and it was much appreciated.

I was sold a car without a V5C but told they had applied for a V62 and other documentation at the post office for the DVLA. After two weeks I had not received my V5C and this is when the problems started as you are either passed around between dealerships and no one wants to deal with you. I sent over 30 emails Enquiries on their website to no avail. After just over 4 weeks I co tacted the DVLA to be informed that had not received anything for the change of ownership and neither for the road tax which I had paid the Allen Motor Group £195. They DVLA informed me the tax was from the previous owner and not allowed to drive my car and would be illegal if I moved it off my drive. I tried to contact Allen Motor Group and eventually passed to Nadeem who fully understood the situation and get it resolved. I was told I would be called the next day by 2pm but had to ring them to ask what was happening. Eventually I was informed they had found a photo copy of the V5 so was then able to transfer the ownership into my name. The next problem was I was told I needed to pay the road tax and explained I had already paid for this so was told that he would need to request a cheque and once received go to the Post Office to pay the road tax. By this time it was 4pm so said I would pay the road tax so would require the refund from the payment made to them 4 weeks previously. I put in a formal complaint and received a phone call 4 days later from a General Manager who started off the co versatile with, this has landed on my desk as you believe you are entitled to a refund. I was astounded by this so yet again I had paid the road tax twice so yes wanted a refund. Amazingly I was told they would refund me but may be the following week before I received the money, I informed that I wanted payment before the end of the week and was assured I would be contacted by someone to take my bank details so they could action the refund, after waiting g nearly 2 days I heard from no one and told I would be contacted the next day so we shall see what happens but expect I will need to phone them. I have also requested compensation but will never buy a car from this company again. I will get the refund done and then will contact the ombudsman and if need be apply to the small claims court, I advise to stay away from this company

I honestly can say I felt like it was my birthday, what a wonderful present, the car was so beautiful! even my little niece give me her teddy, for good luck. Mr Steven rumble really knows his cars, he listened to everything I said, and got me the best car! never let me down. every car keeps getting better and better

why are they always terrible to use?

every time I have any interaction with allen ford its always dealt with calamity and chaos.

The latest issues takes the cake, I try to book a 1st service for my new ford puma, and im greeted with the most cagey unwelcome experience I have ever had with a car manufacturer. I live around 20 minutes from either of my nearest ford dealerships and would need to have a courtesy car as I have a small child and would need school runs to be done. This is first time a manufacturer has attempted to charge me for a courtesy car when in for a service, ever. when I asked can a weekend service be done (if you are putting up roadblocks)....6 weeks wait!
This is a customer with a brand new car and this is the respect and treatment they get?
this is not all, after searching around at the hartwell dealership in banbury which is of equal distance to the warwick allen ford, they offered me 4 weeks wait in banbury instead of 6 (not ideal but best I am gonna get with this rubbish assistance). so I cancel the booking with allen ford.
In the time of owning the car for the first time I had a recall notice, which was told would be fixed with its first service. Two days before I would have had the service with allen ford, they text me asking me to check in for my booking. I cancelled it allen ford! you confirmed it! get a better system in place if you cant register a cancellation properly. 2nd part of this is that they text me the next day after that to say they couldn't fix the recall as they didn't have the parts. are you kidding me allen ford? what on earth are you thinking offering this kind of service for a new ford customer? on a recall!? and you tell them the day before a booking was supposed to commence? I'm left feeling absolutely gutted that I left mini to move to ford, their service was incredible compared to fords. after care is just a fantasy with ford, once you're out the door, you're on your own.

Im now looking at ways to move to another brand as soon as possible. Allen ford have done a great number in ensuring that I never return to be a ford customer again.

Recall work booked on our fiesta and puma, fiesta cancelled due to not having clips in stock. Tried to contact them and can never get through on the phone, the only way to do it is to go into the service centre - customer service is suffering with constant cut backs

We purchased a used Transit PHEV from Allen Ford Nuneaton. After only a few months, the Transit had an issue with the electric motor, which required towing the vehicle to their garage. By the time it arrived, the Allen Ford recovery decided to park the Van on a completely different street and just placed the key in the garage drop box without any indication of where it was or which vehicle this key was for. It was not until we contacted them to get an update, that Allen Ford Warwick, found the van. They could also not replicate the issue and returned the van to us.
The same issue happened again, and under warranty we requested a repair, at which point Allen Ford Warwick collected the Van then realised they could not repair it and sent it to Allen Ford Coventry. After some time we had to chase up Allen Ford for a status, only to be told by Coventry, that they had the van but did not know who it belonged to. So even though we bought the van from Allen Ford they could not figure it out. Finally, we had had enough and contacted Ford Customer service, who got involved and managed a resolution. On collecting the van, we noticed that the folder from Warwick garage was in the Van and the key had a tag on it with our details. At the same time we requested a replacement vehicle, only to be told they do not do this and we were not entitled to it, so having spoken to the amazing Ford Customer Service and seeing the warranty repair cover, we contacted the warranty provider who stated that we were entitled to a vehicle. So not only did they fail to properly keep us in the loop, they sold us a faulty vehicle, they lost the vehicle, they failed to fix the vehicle, lied to us, and then finally fixed it, but failed to properly respond to the complaint
So we subsequently submitted a complaint, only to not get a response, but several months later, we got a call from a new starter informing us of a new branch and what they could do for us.... I asked him to chase the complaint, which he said he would.
Still waiting, with no apology or compensation for the lies and inconvenience.

Recently bought a car from Allen Ford and the overall experience was great.

Initial call was brief and informative and appointment was booked with no issues at all.

Appointment was with Lee and we continued to have a great informal discussion about my current car and the car I was interested in and what my expectations were and headed out for a test drive and after a further discussion made the decision to buy.

All paperwork was completed via email and was completely seamless and easy with no issues at all and the car was in fantastic condition when I picked it up.

Thoroughly recommended and big thanks to Lee for the great experience.

I bought a car from Dunton Ford Link Basildon. The sales executive was Rob Watkins. Rob was very helpful informative and willing to go the extra mile.
When I collected the car it went smoothly. I was given all the information necessary in a clear and precise way. The car was immaculate.
A positive experience.

Very disappointed with service and although this is the second Ford I've visited, I found myself dealing with the same issues.
I've written personally about my dissatisfaction but no response for 5months!!

Pathetic excuse of a car dealership, no customer service whatsoever, if you don’t buy a brand new car don’t expect your used car to be clean or to even be ready for collection even when told by the dealership the car is ready, don’t expect one in there to answer the phone or if they did do not expect them to care! Avoid Allen ford swindon at all costs!