Flodesk Reviews 

I've been running an online business for more than 15 years and I have used a few of the biggest email service providers in that time - and spent thousands annually! In 2025 I moved to Flodesk after constantly hearing great things. This was a major decision given it's never fun to move email providers. But pricing had increased astronomically and I wanted to find another option. It turns out that moving was way more seamless than I expected - Flodesk made the transition easy.

Since then I've been nothing but impressed by more than just the very affordable pricing plans. Flodesk is one of the most user-friendly email platforms I've used. Yes, it has less automations and bells and whistles than my previous platform but I realised I was paying for more than i needed anyway. I can do everything I need to do with Flodesk's workflow automations, segmenting and more - and the analytics are so user-friendly, I actually check them a lot more than I used to.

If you want to create more visual emails, you can easily integrate Canva to import your designs or you can use Flodesk's range of on-trend templates - everything about their builder is drag and drop and EASY. But the main thing is that the deliverability has been great. It's probably 5-10% better than my previous provider. And if you're concerned about moving email provider, Flodesk gives a LOT of advice about how to do this while maintaining your deliverability.

All-in-all the experience of using Flodesk has been very positive - the only negative is that I wish I'd moved earlier. And with great support + a team that values listening to their customers, I'm pretty convinced I've made a great choice in moving.

I moved from Mailchimp to Flodesk, mainly because I was over the clunky design that was putting me off from writing any emails. The experience has seriously changed my email game, I now feel proud of the emails going out to my community (rather than slightly cringing at a 90s looking email) which means I'm being so much more consistent (and SO much cheaper).
I've since added checkout so everything is streamlined in one spot.
After using many platforms before it's really changed the game, so just wanted to write a review for anyone looking to potentially make the move.

I’ve been using Flodesk for my own business and for my clients, and it’s one of the few tools I actually stick with.

The biggest thing for me is how easy it is to make emails look really good without overthinking it. I’m not spending hours trying to design something or fix formatting. It just works, which matters a lot when I’m juggling multiple clients.

I use it to set up lead magnets, workflows, and email sequences, and it doesn’t feel overwhelming or super technical. That’s a huge reason I recommend it, especially to business owners who have been putting off email marketing.

From a client side, it’s also really easy to manage. I can build everything out for them, but they can still go in and use it without getting confused or breaking anything. That’s not always the case with other platforms.

It’s also helped both me and my clients stay consistent with email without relying only on social media, which has made a noticeable difference in staying connected with our audience.

It’s just one of those tools that makes things easier instead of adding more to your plate, and that’s why I keep using it.

I have been using Flodesk for nearly 3 years and I absolutely love it, it is by far one of the best subscriptions I pay for in my business! When I first started using it I knew absolutely nothing about email marketing, but their templates and easy-to-use interface made it extremely approachable. I have contacted support numerous times and first of all, I always hear from a real human which means so much, but second of all, they are always kind, clear, and most importantly, helpful. I go to their free workshops, implement the things they teach, and I have always had a high deliverability and open rate (my open rate is well above 50%, for reference). Their workflows are a huge plus as well, I have several set up that have helped me increase my revenue significantly. I recommend Flodesk to tons of my clients & I highly recommend them to any entrepreneur looking to start growing their email marketing!

I've tried several popular email service providers and in my opinion, Flodesk blows them all away. It's so user friendly, the emails are beautiful, and the corporate team actually listens to what subscribers want and is constantly making updates and improvements accordingly. As an Online Business Manager, it's the platform I recommend to my clients and it's the one I use in my own business too!

Six years with Flodesk and I still have zero desire to switch. That says a lot, because I'm the type who's always testing new tools.

I'm a web designer, so I notice when things look off. Most email platforms give you a handful of clunky templates and call it customisation. Flodesk actually lets me make emails that look like they came from my brand, not from a generic email tool. My fonts, my colours, the whole thing. When your business is literally design, your emails can't look like an afterthought.

The automations are properly good too. I run multiple sequences for different audiences and it all just... works. No watching three YouTube tutorials to figure out how to set up a basic workflow. I genuinely enjoy building things in there, which is not something I ever thought I'd say about an email platform.

If you care about how your emails look and you don't want to spend half your life figuring out the software, just get Flodesk. Honestly.

I’ve been using Flodesk since 2019, & it’s one of the few tools in my business that has consistently made things easier.

Email marketing used to feel clunky & time consuming. Now I can write an email, add a few photos, & it looks clean and on brand without much effort. The templates are so beautiful, & easy to use.

I set up my welcome sequence in one afternoon, & it’s been running in the background ever since. I also love the checkout feature. Being able to sell products & services directly through Flodesk has been a great addition.

I send emails weekly now, & they finally feel like they match the rest of my brand.

I've been a Flodesk user for almost 7 years. I chose it because I needed an ESP that could grow with me without being cost-prohibitive and it's been one of the best business decisions I've made. Flodesk is extremely intuitive and easy to use, and I love that it's built for entrepreneurs (like me) and small businesses running their own marketing. The team is kind, helpful, and quick to respond, and they are constantly developing new features. Flodesk offers tools for email marketing, automations, forms that convert at 2× the industry average, landing pages, and e-commerce checkout. I've used three other email marketing platforms through the years, and Flodesk is by far the best for brand customization (no coding required), unique layouts, and campaign building.

I have been using Flodesk for several years now. The reason why I transitioned over is that I had been using Mailchimp for a couple of years and was super frustrated with the insane price Mailchimp would charge, yet it had extremely limited design flexibility. Mailchimp was very clunky to use and felt so dated. I moved to Flodesk after seeing hearing about it online, and from day 1, I would NEVER go back to Mailchimp or another email platform. Flodesk is extremely intuitive, not only in creating individual emails but also in creating email workflows and landing pages. In just a few clicks, I can set up a beautiful, professional, and branded workflow opt-in page. I love how much freedom you have available to customize everything, even down to the opt-in URLs.

Flodesk's email designs are truly drag-and-drop, and they easily adapt for use on both desktop and phone. They have so many incredible templates you can choose from and just change up with your branding colors and assets, or you can start from scratch and easily design something custom.

The sky is the limit with Flodesk, and the pricing will not limit you the same way as Mailchimp and other email platforms do. Flodesk has extremely reasonable pricing compared to what I was paying with Mailchimp. With Mailchimp, I paid $250 a month. With Flodesk, their most expensive tier is $54/month. THAT IS A HUGE DIFFERENCE.

I cannot recommend Flodesk enough!

I didn’t realize how much I was overcomplicating email marketing until I switched to Flodesk.

As a creative business owner, I care a lot about how things look and how they feel—and Flodesk just gets it. It made email marketing feel fun again instead of like another task on my to-do list.

The templates are beautiful right out of the gate, the platform is incredibly easy to use, and I don’t find myself wasting hours trying to make things “look right” anymore. I can sit down, create something that feels aligned with my brand, and send it with confidence.

It’s also been such a game changer not just for my own business, but for my clients as well. It’s one of the few tools I consistently recommend because it actually simplifies things while still delivering a really elevated experience.

If you’ve been putting off email marketing or feeling stuck with clunky platforms—this is your sign. Flodesk makes it feel easy, natural, and honestly… kind of fun.

I've used Flodesk for years and when I say this is the way to go for email marketing, I mean it! I don't know why historically so many email service providers want to make things complicated, but Flodesk did the opposite. The dashboard and structure is beautifully simple to use! No need for overwhelming elements! Just straight to the point, visually beautiful, and easy to implement. To me, that is worth every penny no matter what they charge because it saves you time and stress while being an effective tool. Love Flodesk!

I've been using Flodesk for email marketing both for client work and my emails for years. Overall it's been a very positive experience.

Flodesk is the best email marketing platform on the market for beginners. I've found it's very intuitive for others to use and even people with low tech experience (or who just hate tech in general) can easily get up and running on flodesk.

One thing I really like is how simple it is to set up workflows. Creating things like welcome sequences or automated emails is very straightforward, and it doesn’t take long to get everything running. The workflow builder makes automation feel a lot less complicated than some other platforms.

As a designer, I wanted my emails to look beautiful but also be easy to create and Flodesk delivers on both.

The Canva integration makes designing on-brand emails a breeze, even if you’re not super tech-savvy.

The platform is intuitive, so I can put together gorgeous emails, landing pages, and sales pages without wasting time.

What really sets Flodesk apart, though, is the team. Their customer support is incredible they’re responsive, helpful, and genuinely want to see you succeed.

Because everything is so smooth and efficient, I can launch products quickly and make money faster.

If you’re looking for a tool that combines style, simplicity, and top-notch support, Flodesk is it.

As someone who has worked in Mailchimp, Constant Contact, and other providers, I was craving something more organic and true to my work. Once I started offering a retainer program to my clients and newsletters were a part of it, I knew I needed to find a platform that better expressed their unique brands. One day, I received an email from a designer I look up to and immediately fell in love! It was exactly what I wanted but I assumed they had to completely code everything and it was just something that I wouldn't be able to do on my own. Once I realized it was a new platform created for entrepreneurs like me, I jumped at the chance to use it! I've been using Flodesk for years now and have encouraged all of my clients to join as well. It's beautiful, easy to use, and the limitations I once dealt with are no longer an issue! Their customer service is second to none; I'm truly impressed with how quickly their turnaround is. This isn't exclusive to those in creative careers — if you want your brand to shine, this is the move.

I've been using Flodesk for over 4 years now and honestly it's one of those tools I'd recommend without hesitation to every business owner I work with.

What keeps me coming back is the beautiful email templates and how easy it is to actually create them. I'm not a designer, but Flodesk makes it feel like I can create something incredible (and designer worthy!). The templates are stunning! We have also used it for everything from our landing pages, email workflows and automations.

After 4 years I still haven't found another email platform that gives me the same balance between simplicity and design quality. If you're a small business owner who wants your emails to look polished and professional, Flodesk is absolutely worth exploring!

I’ve been using Flodesk for my coaching business for over 2 years now and honestly, it’s one of the tools I recommend to every single client (also I’m a proud partner)
I’m not tech-savvy at all. Before Flodesk, email marketing felt overwhelming. Too many settings, too complicated, too much. Flodesk changed that completely.
The drag-and-drop builder is so intuitive that I had my first email out within an hour. No tutorial needed. The templates actually look like a premium brand, not a generic newsletter from 2012.
What I love most: it grew with my business. When I started, I needed simplicity. Now I’m running full automation sequences for my launches and funnels, and Flodesk handles it all without making me feel like I need a tech degree. Totally recommend!

As a marketing strategist, I've had the opportunity to use almost every single email marketing platform out there—and Flodesk is the one I consistently recommend for small business owners. I've been a loyal Flodesk user since they were in beta in late 2019/early 2020, and the platform continues to blow me away.

It's both simple and powerful, with beautiful templates, a drag-and-drop interface, and workflows and integrations to take your business to the next level. My favorite features are their in-line forms, link actions, spinner pop-ups, native integrations to platforms like Squarespace and Interact, and workflows. Thanks to Flodesk, my open rates have never been better and sending emails has never been more fun!

The thing that truly sets Flodesk apart is its team. They are a team that's passionate about seeing small businesses succeed, and they're always listening to their community's feature requests and feedback. I can tell they care deeply and are committed to seeing their users thrive. I cannot recommend Flodesk enough, 100 stars!!!!

In my opinion, Flodesk is the best email marketing tool for small businesses. It's easy and intuitive to use. Visually, it's clean and uncomplicated. And, it enables users to create very attractive, aesthetic emails, which I love.

I am an email and social media marketing specialist and have experience using 3 or 4 other platforms and it definitely out performs them.

I also love the Instagram integration! I think social and email marketing can really complement one another and used together can deliver great results for small businesses.

I discovered Flodesk in 2021, when I first launched my design studio. From the beginning, my goal was to build a community and communicate directly with my audience, without relying solely on social media.

Over time, Flodesk has become an incredibly valuable tool for growing my business and booking projects. I typically send one to two emails per month, always aligned with my brand goals, and I consistently receive positive feedback on the design and overall feel of my newsletters.

As a designer, I also recommend Flodesk to my clients and support them in developing their newsletter strategy and visual direction. One of its strongest features is how intuitive it is, especially for beginners. The interface is easy to navigate, and the analytics are simple and clear, which makes it much less overwhelming if you’re just getting started with email marketing.

I truly believe more people need to see email as an essential part of their marketing, not something reserved for large brands. Flodesk makes this approach accessible, while still allowing for a high-end, thoughtful brand experience.

I also use it extensively for forms, whether for waitlists, lead magnets, or sharing occasional freebies. It allows me to deliver value in a way that feels both elevated and automated.

Finally, I appreciate how frequently they introduce new features and integrations with other tools, making it even easier for small business owners to streamline their workflows.

I've used Flodesk for several years now, and continue to love everything about it. I had previously tried other email marketing platforms that I found confusing and overly technical, despite my background in software and my confidence in navigating new programs. I now own a small creative business, and absolutely need my email marketing to be EASY and PRETTY — Flodesk totally delivers both!

I have used all features that Flodesk offers, and all of them are easy to figure out. I have used lots of custom workflows and audience segmenting as I've built up my email list organically and through ads, and have never had any trouble with it — the process is as intuitive as possible.

I have had no issues with people not receiving my emails, even though I often send image-heavy content. I love that I can save my custom designs, track clicks and other actions taken on my emails, add a checkout right into an email, and so much more.

I recommend Flodesk to my students all the time and have never found a single unsatisfactory feature. I have rarely needed customer service in the past, but the team has been responsible and helpful, and is always positive in the content I receive from Flodesk.

Can't say enough good things! Running my business would be so much harder without Flodesk.