Flodesk Reviews 

I’ve used and loved Flodesk since 2020! My favs are the gorgeous templates and it’s so intuitive to use! I use it to sell digital products and for my automated email sequences that lead into coaching offers — worth every penny!!

As an automations expert, I look for software that plays well with other tools—and Flodesk does exactly that.
I've been using Flodesk for my clients for the past 3 years, and I've watched it grow from a beautiful email platform into a complete marketing tool. What I love about Flodesk is that it's both gorgeous and functional without being complicated or overwhelming.

The interface is clean and simple. It doesn't have confusing dashboards or endless menus, unlike other tools. You get what you need: gorgeous templates, good organization, tracking, and automation. I've worked with tons of email platforms, and Flodesk consistently makes everything faster and easier.

The integrations are what really won me over. It connects directly with Instagram, Canva, ManyChat, Thrivecart, HoneyBook, and more, which means less headache trying to make different tools talk to each other. Plus, you can take payments right inside Flodesk, so you don't need extra tools to sell to your list.

Overall, I rate FloDesk 9.5/10 for email list building and digital product selling! Taking 0.5 off because no one is perfect! Go FloDesk!

Flodesk is a really straight-forward, easy-to-use email marketing platform, that still allows you to design visually pleasing campaigns.

I have seen success for both myself and my own clients on this platform. I use the email campaigns, forms, and workflows to set up sales funnels for the majority of my marketing clients.

The workflows are so straightforward, yet they continue to evolve and find genius ways to help support our needs as business owners to get clients from our inbox to our bank accounts!

Don't even get me started on the segmentation options, as well as the CANVA INTEGRATION?! Can't get enough of that one.

I have been an avid user for over a year now and have locked in for life! Need I say anymore, honestly?

Flodesk is without a doubt my FAVORITE email marketing platform I have ever used. Design is not my strong suit so I love that by using Flodesk templates I can create pretty emails without having to think about it. My favorite feature is the segmentation! I have multiple different parts of my business and I love how easy it is to make sure each group is getting the correct communication always!

Flodesk has become a non-negotiable in my business. I use it for my weekly newsletter and for building out email funnels that stay relevant to my audience long after the first touchpoint.

The segmentation is where it really shines. I can tailor messaging based on where someone is in their buying journey, and I've seen a real, noticeable increase in upsells and conversions since setting up my funnels.

As a website designer, I also recommend Flodesk to my clients regularly. Every single one of them has loved it.

If you're on the fence, just start. You won't regret it.

I have been using Flodesk for a number of years for my small business and it is by far the best email marketing platform. My email community is very important to my business, and I love how Flodesk allows me to make my emails look lovely, and is super easy to use. I have tried a number of other email marketing platforms and they don't compare in terms of affordability, design options and ease of use.

I've been using Flodesk for over three years now, and wouldn't use any other platform. It's the first email marketing platform that has felt intuitive to use from the get-go. It is really easy to add your own branding and target specific parts of your audience. Their flows are easy to set up, and other than writing the copy (which is a me issue, not Flodesk), it didn't take long at all to set up things like my welcome sequence.

I love how easily customisable to emails are, and that it easily integrates with my Squarespace website.

I recommend Flodesk to all of my clients and friends if they don't already have a email marketing platform set up.

I’ve been using Flodesk since 2019 and I genuinely love it. It made email marketing feel easy from the very beginning, which meant I actually showed up consistently instead of avoiding it. Over the years, it’s been a really reliable part of my business and one I don’t have to second guess.

I also have a lot of respect for how seriously they take permission-based marketing. I made a mistake once and while it was stressful at the time, it showed me they have strong systems in place to protect both users and subscribers.

Plus, the community support is incredible. You’re never left stuck. I recommend Flodesk often, especially to small business owners who want something simple, beautiful, and easy to stick with.

We have been using Flodesk for about six years as a small business, and it has truly become an essential part of how we communicate and grow.

As the owner of a wedding directory, we serve two very different audiences, wedding businesses and engaged couples, and Flodesk makes it easy to keep both groups organized and engaged.

The ability to segment our lists in a meaningful way, build beautiful emails at an affordable price point, and automate workflows has made a huge difference in our marketing.

We also love how seamlessly we can integrate forms into our website so people can opt into our campaigns naturally. Their automation tools allow us to stay connected with subscribers, including re-engaging those who may not be opening emails as often.

Overall, we are incredibly happy customers and regularly recommend Flodesk to our members. It is the number one email marketing tool we suggest for small businesses.

I've been with Flodesk for years because it's so simple to use, reasonable in cost, and always delivers. As a service provider in the coaching industry, I'm able to keep in touch with my list with beautiful looking emails, set up workflows which always work, and also link to other systems with Zapier, and keep my list segmented easily. Highly recommend!

I've been using Flodesk since 2020 to manage my email list (Flodesk was still in beta at the time). I love how easy it is to design an email, save your design preferences (and replicate them in other emails), and create a branded experience that's consistent with your website and social media accounts.

The option to save your brand colors, button styles, and font styles is a huge time saver. You can also save blocks as favorites after customizing them (for example, text blocks, layouts like countdown timers and customer reviews, and more). You don't have to use awful-looking countdown timers anymore in your emails.

I'm a photographer and I design templates. Visuals are my thing, and Flodesk allows me to create pretty emails and forms easily and quickly.

When I started using Flodesk, I knew nothing about email marketing, yet I had no problems learning how to design emails and forms and create workflows, because Flodesk is really intuitive.

I contacted customer service a couple of times since I started using the platform, and the Flodesk team always answered my questions and solved any inconveniences that I had. You don't receive an answer from a bot, but from a real human, and these days, that's highly valuable.

I’ve tried a few email platforms before, but Flodesk is the only one I’ve actually stuck with long-term.

What makes it different for me is how creative and design-focused it is. I genuinely enjoy using it, which was never the case with other platforms. I can build emails and templates that actually feel on-brand and aesthetic without spending hours tweaking things.

I also appreciate that it doesn’t try to do everything. Some other tools I tried felt a bit overloaded with features I didn’t personally need, which just made everything more complicated. Flodesk keeps things simple, but still gives you a lot of flexibility and customization where it matters.

I mainly use it for newsletters, product launches, and creating templates, and it’s made that whole process much more streamlined.

It’s one of the few tools in my business that feels both easy and enjoyable to use, which is probably why I’ve stuck with it.

I've been using Flodesk for many years now (since their beta days), and it's honestly one of the few tools in my business that's intuitive, enjoyable to use, and continues to improve with new features and integrations often.

As a brand designer and course creator, aesthetics matter a lot to me and Flodesk is by far the most beautiful and easy platform I've tried. From setting up workflows to designing emails, it never feels too technical or complicated.

I also work with a lot of clients who are not tech-savvy and aren't designers, yet they still manage to create beautiful emails and easy workflows.

Highly recommend trying it out if you're looking for a platform to help you stay consistent with email marketing (and aligns with your brand).

I’ve been using Flodesk in my business for a while now, and it’s genuinely been a game changer for how I connect with my audience. As someone who really values branding, I love how beautiful and easy it is to design my weekly newsletter emails. It’s allowed me to create something that feels like a true extension of my personal brand and business, rather than something purely functional, and I often get lovely feedback from my wonderful subscribers because of that.

It’s also made consistency so much easier. The platform is intuitive and not overly technical, which means I can focus on my content instead of getting caught up in the setup.

Overall, it feels supportive, creative and really well suited to business owners who want to build a more personal connection with their audience. It’s a platform I continue to recommend to other founders and creatives.

A friend recommended Flodesk and I signed up for the free 14 day trial. I found it very easy to use, with beautiful easy to customise templates and great advice for novices.
I am very happy to use it to build a mailing list and to create my newsletter.
It seems a bit expensive as the price increases according to the number of subscribers. But I will cross that bridge when I get there.

Price is unbeatable and the emails are so easy to craft with the existing templates. Makes it simple for busy business owners who aren't tech-savvy! I also like that they have a Checkouts feature, which has been really easy to set up and use as well. I find email promotion (for digital products) to be the best way to make sales, and Flodesk has helped so much with achieving that.

I joined Flodesk late 2025 and I have been loving it ever since. Not only does it make my personal brand look professional. Sending emails is super easy and I love how simple it is to create a workflow for each different segment. The color coding settings for segmenting your audience is fabulous and you can add different actions to every step of the email sequence. Best investment ever I really, really love it.

The other thing I love is it recently connected to Canva so now I can edit all my images for my emails and forms directly in Canva saves me so much time it's fabulous.

I've used Flodesk since it was in beta.

I have been in business for 15 years and didn't start taking email marketing seriously until I discovered Flodesk. Before, all the email marketing systems I tried were clunky, or basic, or boring with the customizations you could make. Or it felt like pulling teeth trying to figure out how to set up a workflow automation. Or, those workflow automations were only for the more expensive tier.

I really love Flodesk because you have full creative control over the look of your email marketing, with the ease of drag-and-drop customization, and it's simple to set up an automation or lead magnet sequence. You can even sell directly from your emails if you have digital products or resources. It's never been easier or more accessible for small businesses (hello, solopreneurs) to have a robust and thriving email list.

Since using Flodesk, I have grown my email list to 900+ subscribers, which may not sound like a lot, but I'm a local business - a photographer - and I don't need thousands of subscribers.

When people ask me what email marketing platform I recommend, it's always Flodesk first. I think it's the easiest for someone who is starting an email list for their business and looking to stay connected with their audience. And it's the best for having beautiful emails. Plus the team behind Flodesk is great and Flodesk was founded by women.

I’ve used Flodesk since the beta days, and it’s still the email platform I recommend most often.

I work in branding and web design, so visuals matter to me, and Flodesk was one of the first email platforms that felt really beautiful without also feeling confusing. It was easy to get in, figure out, and actually use.

Over the years, it’s been a reliable tool in my business and for many of my clients too. I’ve used it to build forms, set up workflows, and create email sequences, and it makes email marketing feel a lot more doable for small business owners.

I also appreciate that it helps people create a polished, professional brand experience without needing to be super techy. It’s simple, effective, and visually strong, which is a combination that can be hard to find.

Flodesk make creating a newsletter easy and accessible. There are so many features available that make every step customisable to exactly what your needs are. They are also super transparent about their costings and have managed to create a real sense of community. You can tell that the owners care about the experience and working hard to make using Flodesk the best that it can be. I personally believe the cost to be worth it for the wealth of features available that suit my needs.