As an Onboarding manager (First point…
As an Onboarding manager (First point of contact) was extremely disappointing. In that time, I witnessed what I would describe as constant client turnover, which from my perspective was driven by weak ad performance, poor strategy, and a lack of consistency in execution.
The company heavily promotes a lead-generation program that claims to deliver quality leads. In practice, however, many of the leads I personally saw were low quality, unresponsive, or unusable, which repeatedly led to unhappy clients and wasted ad spend.
As someone with over six years of hands-on media buying experience, the campaigns and creatives being run were far below what I would consider acceptable industry standards. The ad quality was often rushed, poorly structured, and ineffective, making it difficult to achieve sustainable results for clients.
In my professional opinion, most businesses would be better off managing their own ads or working with a more experienced and transparent agency. Based on my experience, I would strongly advise people to do thorough research and proceed with extreme caution before getting involved.