No jargon. Questions clearly stated Able to take my time completing form. Not rushed to sign until I am ready. Forms relating to health and property powers of attorney explicit so that chosen individu... Toon meer
Bedrijf heeft geantwoord
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Lees wat reviewers zeggen
It was extremely well executed. The staff we had for witnesses, were excellent at walking us thru the online signing process. Especially since I am technology challenged!!!! It was very easy filling... Toon meer
Bedrijf heeft geantwoord
It is not a matter of what went wrong, it is a matter of marketing overkill. I am working through creating a will on my own timeline and I find the constant presence of irrelevant Willful prompts in... Toon meer
Bedrijf heeft geantwoord
I am an older person and I hate that AI is used in everything but I have to admit I used it on your site and I got answers that were very helpful and if I couldn't figure it out they kept trying so... Toon meer
Bedrijf heeft geantwoord
Bedrijfsgegevens
Geschreven door het bedrijf
Willful is an online tool that helps Canadians create legal estate planning documents such as their Last Will and Testament, Living Wills and Power of Attorney Documents or Personal Directives. Designed with the user experience in mind, Willful offers step-by-step guidance to create fully legal documents at a fraction of the cost and time spent with a lawyer. Willful customers can come back to their dashboard to update and edit at any time. More than half of Canadian adults do not have a Will. Willful is on a mission to make the end-of-life planning easy and accessible to shrink this number down to zero. Because every adult needs a will. Address listed is our operational headquarters. Please note we are not a law firm.
Willful - Easy Online Wills
Geschreven door het bedrijf
- Create a legal will in 20 minutes online
- Online Wills, Your Way. Easily Update Your Will Anytime.
Easy updates, anytime.
Easy updates, anytime.
Easily update your will anytime, so your estate plan can change as your life does!
Contactgegevens
488 Wellington Street West, M5V 1E9, Toronto, Canada
- 1-(888)-213-0516
- support@willful.co
- willful.co
4,4
Uitstekend
2K reviews
Heeft 100% van zijn negatieve reviews beantwoord
Reageert doorgaans binnen 24 uur
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Great Experience
I’m 87yo so it’s my daughter that did this for me. This is her feed back:
Loved it and very easy to use the app.
Thank you
20 maart 2026
Antwoord van Willful
Thank you so much for your kind review. We’re so glad to hear your daughter found the experience easy to use and enjoyed the platform. It means a lot to know we could help make the process simpler for you and your family.
Antwoord van Willful
It looks like we may not have received your earlier review. We appreciate you taking the time to review again!
Pretty good
It was fairly easy to follow. Couple issues is the requirement of another beneficiary. If I die I want 100%to go to my beneficary. Having to put in another name at 1% (your chat suggestion) makes it more complicated. Also way too much emphasis on children. I don’t have any. Also inheritance age…there is no inheritance in my case. Everything is to go to my beneficary.
7 maart 2026
Antwoord van Willful
Thank you for your feedback. We’re glad to hear the process was fairly easy to follow, and we appreciate you pointing out the parts that felt unnecessary or confusing.
We understand how adding another beneficiary, as well as seeing questions about children and inheritance age when they don’t apply to your situation, could make the process feel more complicated than expected. We’ve shared your comments with our team as we continue improving the experience.
While recognizing this is designed as a…
While recognizing this is designed as a cheap alternative to having a lawyer create a will, I would have expected it would inquire as to more details, descriptions and thought. This took me approximately 2 minutes to complete. I would have expected more questions and prompts to create a thoughtful and detailed plan.
16 februari 2026
Antwoord van Willful
Hi Warren,
Thank you for taking the time to share your feedback. We understand how the experience may have felt too brief, especially for something as important as estate planning.
Willful is designed to make creating a legally valid will more accessible and straightforward by guiding users through a simplified questionnaire and generating documents based on lawyer-approved templates. For some people, that ease and speed is helpful, but we understand that others may be looking for a more detailed and customized planning experience.
We really appreciate you sharing this perspective, and we’ll make sure your feedback is passed along to our team as we continue improving the product.
Please don't hesitate to reach out if you have any other questions.
simple and fast
15 december 2025
Antwoord van Willful
Thank you so much for your 5-star review! We’re so glad to hear you had a great experience. We really appreciate your support.
Easy to follow----straight forward
19 februari 2026
Antwoord van Willful
Thank you so much for your 4-star review! ⭐️
We’re so glad to hear you found the process easy to follow and straightforward — that’s exactly what we aim for. Estate planning can feel complicated, so making it clear and simple is really important to us.
If there’s anything that would have made your experience a 5-star one, we’d love to hear your thoughts. Your feedback helps us continue to improve.
Thanks again for taking the time to share your experience!
Antwoord van Willful
We’re so glad to hear you found the process fast and easy — that’s exactly what we aim for. Estate planning can feel overwhelming, so making it simple and straightforward is really important to us.
Thanks again for taking the time to share your experience!
Navigating is terrible
Navigating is terrible
How to edit what I have entered is bad
FRUSTRATING...
11 februari 2026
Antwoord van Willful
Thank you for your honest feedback. We’re really sorry to hear that you found the navigation and editing experience frustrating—that’s certainly not the experience we want anyone to have.
We’d truly appreciate the opportunity to help and better understand what wasn’t working for you. Please feel free to reach out to us directly at hello@willful.co (mailto:hello@willful.co), and our team will be happy to walk you through editing your documents or address any specific issues you ran into.
Your feedback helps us improve, and we’d love the chance to make this right.
Antwoord van Willful
Thank you so much for your five-star review!
We’re so glad to hear the process felt easy and fast—and even more glad that you took the important step of getting your wills done. That peace of mind is what it’s all about.
We truly appreciate you taking the time to share your experience.
Wished the templates gave more options
Wished the templates gave more options. For example, this is my strategy: To designate beneficiaries in your will, you can follow these steps:
Primary Beneficiaries: Start by naming your two sons as primary beneficiaries. They will be the first in line to receive a specific gift or share of your estate.
2. Backup Beneficiaries: If your sons are deceased, you can name their wives as backup beneficiaries. This ensures that the gift or share of the estate goes to them if the primary beneficiaries cannot accept it. 3. Contingent Beneficiaries: Finally, if both your sons and their wives are deceased, you can designate their children as contingent beneficiaries. This means the children will receive the estate only if all other named beneficiaries have predeceased you. The Willful templates do NOT allow for the identification of "Backup Beneficiaries" (the wives; they are forced by the templates into the CONTINGENT Beneficiaries)
30 november 2025
Antwoord van Willful
Thank you for your detailed feedback — we really appreciate you taking the time to explain this clearly.
You’re absolutely right. While our platform allows you to direct a primary beneficiary’s share to their children or to the remaining primary beneficiaries if they pass away before you, it doesn’t currently allow you to name that beneficiary’s partner as a specific backup tied only to their share.
We understand how important that level of flexibility can be, especially when planning for more nuanced family dynamics.
The good news is that we’re actively addressing this limitation, and an update that provides more flexibility in how backup beneficiaries are structured is expected to be released in the next few days.
Thank you again for highlighting this — feedback like yours helps us improve the experience for everyone.
Antwoord van Willful
Thank you so much for your 5-star review!
We’re so glad to hear you found the process simplified and easy to understand. That’s exactly what we aim to do—make estate planning feel clear, approachable, and manageable for everyone.
It truly means a lot that you took the time to share your experience. Feedback like yours helps other Canadians feel more confident taking that first step.
Quick easy process
5 februari 2026
Antwoord van Willful
Hi Eric,
thanks for the review! We're glad to hear that Willful has made it easy for you to create your will - that's what we aim for! If you ever need anything else, please reach out.
- The Willful Team
Very well laid out and easy to work…
Very well laid out and easy to work through the process of completion of documents.
30 januari 2026
Antwoord van Willful
Hi Cindy!
Thanks so much for sharing this — it truly means a lot to our team. We’ve put a lot of care into making the process feel clear and manageable, so it’s really great to hear it worked well for you.
Please feel free to reach out if you have any questions down the road.
- The Willful Team
It was easy and we felt no pressure…
It was easy and we felt no pressure during the process. I love that we can change it later if we need to and we also got the notary who was very professional and helpful in completing our wills.
24 januari 2026
Antwoord van Willful
Thank you so much for the kind review! We’re really glad to hear the process felt easy and pressure-free—that’s exactly what we aim for. It’s great to know you found value in being able to update your documents over time. We truly appreciate you taking the time to share your experience.
Antwoord van Willful
Thanks so much for sharing your feedback! We’re glad to hear the process felt simple and straightforward. If there’s anything we can do to make the experience even better, please don’t hesitate to let us know.
Easy to follow and quick
Easy to follow and quick. But stop bugging me about finishing it - I'll get to it when I have the proper time....
27 januari 2026
Antwoord van Willful
Thanks so much for the four-star review—we’re really glad you found the platform easy to follow and quick to use.
We also appreciate the feedback about the reminders. We know everyone moves at their own pace, and we’ll keep this in mind as we continue improving the experience. Whenever you’re ready to come back to it, we’ll be here to help.
Creating a will
I found the process really easy to follow and I was super impressed with the final result.
Also the price was very reasonable.
24 januari 2026
Antwoord van Willful
Thank you so much for the kind review. We’re really happy to hear you found the process easy to follow and that you were impressed with the final result. It’s great to know the pricing felt reasonable as well. We appreciate you taking the time to share your experience.
Efficient and cost-effective legal…
Efficient and cost-effective legal solutions without the need for an in-person attorney.
1 januari 2026
Antwoord van Willful
Thank you for the great review. We’re really glad you found the process efficient and cost-effective, and that being able to complete everything online made things easier for you. We appreciate you taking the time to share your experience.
Easy to follow instructions
I could take my time and come back when I was ready with more information. No pressure. Help is available when or if needed.
22 december 2025
Antwoord van Willful
Thank you so much for the kind review. We’re really glad to hear you felt comfortable taking your time and coming back when you were ready. Making a will is a big step, and it’s important to be able to move at your own pace. We’re always here if questions come up or if you need support along the way.
Antwoord van Willful
Thanks so much for the kind words! We're glad to hear you found the process straightforward—that’s exactly what we aim for. 😊
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